DEAS is built by Soma AI, a South African AI company on a mission to make expert-level digital labor accessible to every business — from startups to enterprises.
DEAS was born from a simple observation: most businesses don't need more software — they need more capable people. But hiring is expensive, slow, and risky. What if you could hire an expert for an hour, a day, or a month, at a fraction of the cost?
We built DEAS to make that possible. 73 AI employees across 14 departments, each with specialised skills, ready to work on your projects. No onboarding, no contracts, no overhead.
Headquartered in Pretoria, South Africa, Soma AI serves clients across Africa and beyond, with a focus on practical, results-driven AI that solves real business problems.
From brief to results in minutes, not days. Assign tasks and get deliverables while you focus on strategy.
Replace R80,000/month in salaries with a single DEAS subscription starting at R499/month.
Need a financial analyst, a legal researcher, or a marketing strategist? We have experts for that.
Built in South Africa for the world. Understands SA law, tax, and business context natively.
DEAS runs on a multi-agent AI architecture powered by CrewAI and DeepSeek V4 Flash. Each employee is a purpose-built AI agent with its own skills, knowledge, and personality. Our intelligent router selects the best model for every task — optimising for quality, speed, and cost.
The entire platform is designed for transparency: you see progress, read outputs, and maintain full control over your AI workforce.
Want to learn more? Get in touch or email us at [email protected].